HI, I’M PARIS JOHNSON
Developer
Specializing in responsive HTML email development, lifecycle marketing, CRM automation, and customer journey optimization
View My WorkAbout Me
About Me
Building High-Performing Email, CRM, and Digital Experiences That Drive Customer Engagement
Hi, I'm Paris Johnson
An Email Developer and Lifecycle Marketing Specialist with 6+ years of experience building responsive HTML emails, customer journey automation, landing pages, microsites, and CMS-driven digital experiences. I specialize in email development, CRM automation, segmentation, personalization, A/B testing, and marketing automation using platforms including Klaviyo, Iterable, Salesforce Marketing Cloud, Adobe Journey Optimizer, and Blueshift. My experience spans high-volume campaign execution, lifecycle marketing programs, web production, and content management, where I’ve developed scalable systems, reusable components, and automated workflows that improve efficiency, enhance customer engagement, and support measurable business growth. By combining technical development, marketing strategy, and AI-assisted workflow optimization, I help organizations deliver high-performing digital experiences across email and web channels.
HTML & CSS Development
JavaScript Programming
Dynamic Website Development
Core Expertise
Technical Expertise Across Email Development, Marketing Automation, and Digital Experiences
Email Development
Modular Email Systems
Dynamic Content Implementation
Cross-Client QA Testing (Litmus & Email on Acid)
Email Accessibility Best Practices
Lifecycle Marketing & CRM Automation
Customer Journey Automation
Segmentation & Personalization
A/B & Multivariate Testing
Customer Retention Strategies
Conversion Optimization
Marketing Technology & Platforms
Klaviyo
Iterable
Salesforce Marketing Cloud
Blueshift
WordPress
Shopify
Web Production & Front-End Development
Landing Pages & Microsites
CMS Administration
Content Publishing & QA
Responsive Design
WCAG Accessibility Standards
Workflow Optimization
AI-Assisted Workflows/h3>
Campaign Production Automation
Reusable Components & Design Systems
Process Improvement & Scalability
My Portfolio
